Grind Every Summer.
You would think that the hardest part about making plans is executing them, although n most cases it's patience. But it can force you to fine-tune areas that would have otherwise remained overlooked. In short, that's what the dope.Crew has been up to: brainstorming new designs, possible shoots, and generally flooding the streets with more dope. The summer is when the hustle goes up a few notches and we've been preparing all winter. Some pretty cool things are on the way and we can't wait to show it all to you. Until then stay dope.



(Pictured: Tyrus Thomas & The Dealer)
The dope. Games/Olympics Teaser (via Instagram)
The Dealer posted this blurry picture to Instagram last night to a helluva response. The design is Olympic-inspired just in time for the beginning of the games in July. There's no official drop date yet, but when there is it will posted. Keep it tuned...

Yeezy ONE vs Yeezy TWO.
Now that an official release date has been posted for the Yeezy 2 (June 9th for those under a rock) the sneaker world has gone literally nuts. Discussions of everything from resell price, how long people will camp out, which stores will get them to of course which is better, the Yeezy I or Yeezy II? In our opinion, it's not a BAD shoe, just a disappointing sequel. The first pair had an overall better design whereas the twos only have certain parts that are dope. What do you think?

(Images via Nicekicks.com and Complex.com)
May/June '12 Drops: Outchea x Leopard x Vice x FreeDoom.
The first drops of the summer are ready and include reprints of the Leopard Classic & Outchea tees as well as tank top newcomers, FreeDoom & Miami Vice. These are now live in the Online Store and will available at both Rukus Boardsports and Politics BR this week (quantities limited).






